Free the Youth was founded as a collective of creative minds determined to empower the youth of Africa, to penetrate the art and fashion scene around the globe.

The brand is supported and endorsed by local Ghanaian artists, who have helped take the brand mainstream.

Free the Youth is shaping the look of youth culture on the continent and beyond with thought-provoking graphic print T-shirts, sweaters and denim. The brand has been featured by renowned fashion insiders such as Vogue, Highsnobiety and OkayAfrica.