They are a London based clothing brand made ethically in Ghana, sharing profits with Dream Big Ghana Foundation. They pride themselves on their colourful vibrant prints and the story behind their clothes.

The Asime based brand creates outfits that are made to be worn for many years and not readily thrown away whenever there is a new trend.

With community and enterprise at its core, the brand ensures the sourcing of fabrics for their collections is done responsibly and the supply chain for their operations are traceable.